AdExchanger and The Women in Programmatic Network Renew Partnership for 2026 Events to Elevate Women’s Voices in Ad Tech
Recorded: March 20, 2026, 5 p.m.
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AdExchanger and The Women in Programmatic Network Renew Partnership for 2026 Events to Elevate Women’s Voices in Ad Tech | AdExchanger
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Home Press Release AdExchanger and The Women in Programmatic Network Renew Partnership for 2026 Events to Elevate Women’s Voices in Ad Tech
Press Release Friday, March 20th, 2026 – 11:23 am Tagged in: Programmatic AI // //
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AdExchanger and The Women in Programmatic Network (TWIPN) have renewed their partnership for 2026, aiming to significantly elevate the prominence of women’s voices within the programmatic advertising industry. This collaboration will encompass key AdExchanger events, including Programmatic AI, Programmatic I/O, and the annual AdExchanger Awards. The overarching goal is to foster a more inclusive and diverse ecosystem by providing dedicated platforms for women in ad tech to connect, share knowledge, and influence industry dialogue. The partnership’s scope includes tailored programming at both Programmatic AI and Programmatic I/O events. TWIPN will host educational workshops and networking meetups focused on equipping women with the skills and experience necessary for leadership roles. Crucially, TWIPN will be able to recommend speakers for the main-stage agendas, ensuring a wider range of perspectives are presented. A special registration rate will be extended to all TWIPN members and other women interested in attending these events, facilitating greater access to industry insights and networking opportunities. Specifically, the Programmatic AI event scheduled for May 18-20, 2026, in Las Vegas, will feature a workshop and networking meetup designed to empower women to translate their industry experience into thought leadership. Similarly, the Programmatic I/O New York event, slated for September 28-29, 2026, will follow a comparable framework, with further details to be announced later in the spring. Paige Owen, the U.S. Sponsorships Lead for TWIPN, highlights the significance of this collaboration, stating the organization’s commitment to providing pathways for women in programmatic advertising to be heard, recognized, and celebrated. Furthermore, TWIPN will continue its role as judges for the AdExchanger Awards, contributing their expertise to recognizing innovation and leadership within the broader digital advertising landscape. Trish Borrelli, Show Director for Programmatic AI and Programmatic I/O, emphasizes the strategic importance of this partnership in bringing forward diverse voices shaping the future of the industry. The renewed partnership underscores a growing recognition within the ad tech sector of the need for greater diversity and inclusion. By providing dedicated support, networking opportunities and a platform for speaker recommendations, the collaboration between AdExchanger and TWIPN seeks to address the underrepresentation of women in programmatic advertising, ultimately fostering a more vibrant and innovative industry. The code TWIPNVOICES is a critical component of accessing these benefits, emphasizing the formalized and deliberate approach to integrating women into the AdExchanger’s events and network. |