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Snapchat makes it easier to plan events and meetups

Recorded: Sept. 10, 2026, 1:09 p.m.

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Snapchat makes it easier to plan events and meetups | The VergeSkip to main contentThe homepageThe VergeThe Verge logo.The VergeThe Verge logo.TechReviewsScienceEntertainmentAIPolicyNotificationsNotificationsHamburger Navigation ButtonThe homepageThe VergeThe Verge logo.NotificationsNotificationsHamburger Navigation ButtonNavigation DrawerThe VergeThe Verge logo.Login / Sign UpcloseCloseSearchLightSystemDarkTechExpandAmazonAppleFacebookGoogleMicrosoftSamsungBusinessSee all techReviewsExpandSmart Home ReviewsPhone ReviewsTablet ReviewsHeadphone ReviewsSee all reviewsScienceExpandSpaceEnergyEnvironmentHealthSee all scienceEntertainmentExpandTV ShowsMoviesAudioSee all entertainmentAIExpandOpenAIAnthropicSee all AIPolicyExpandAntitrustPoliticsLawSecuritySee all policyGadgetsExpandLaptopsPhonesTVsHeadphonesSpeakersWearablesSee all gadgetsVerge ShoppingExpandBuying GuidesDealsGift GuidesSee all shoppingGamingExpandXboxPlayStationNintendoSee all gamingStreamingExpandDisneyHBONetflixYouTubeCreatorsSee all streamingTransportationExpandElectric CarsAutonomous CarsRide-sharingScootersSee all transportationFeaturesVerge VideoExpandTikTokYouTubeInstagramPodcastsExpandDecoderThe VergecastVersion HistoryNewslettersArchivesStoreVerge Product UpdatesSubscribeFacebookThreadsInstagramYoutubeRSSThe VergeThe Verge logo.Snapchat makes it easier to plan events and meetupsNotificationsNotificationsComments DrawerNotificationsCommentsLoading commentsGetting the conversation ready...TechCloseTechPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All TechNewsCloseNewsPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All NewsSnapchatCloseSnapchatPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All SnapchatSnapchat makes it easier to plan events and meetupsSnap is codifying behavior that’s already happening inside the app.Snap is codifying behavior that’s already happening inside the app.by Thomas RickerCloseThomas RickerDeputy EditorPosts from this author will be added to your daily email digest and your homepage feed.FollowFollowSee All by Thomas RickerSep 10, 2026, 1:00 PM UTCLinkShareGiftPlan your next event with friends without ever leaving the app. Image: SnapThomas RickerCloseThomas RickerPosts from this author will be added to your daily email digest and your homepage feed.FollowFollowSee All by Thomas Ricker is a deputy editor and Verge co-founder with a passion for human-centric cities, e-bikes, and life as a digital nomad. He’s been a tech journalist for 20 years.Snapchat is launching Plans, a new suite of features designed to help turn the plans already being made in group chats — everything from birthday celebrations to study sessions and weekend hangouts — into real life get-togethers without ever leaving the app.Plans lets users set event details, invite up to 200 friends with invitations adorned with dynamic Bitmoji that change as friends respond, and track RSVPs. Invites are sent via one-to-one chat and reminders are automatically sent to attendees before the scheduled event starts. A dedicated “My Plans” tab on user profiles lets you keep track of upcoming and past plans.Snap is struggling to retain users in key markets, so features like Snapchat Plans, designed to keep users coming back to the app, could be critical to the company’s long-term prospects while its owner is distracted by eyewear.Follow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.Thomas RickerCloseThomas RickerDeputy EditorPosts from this author will be added to your daily email digest and your homepage feed.FollowFollowSee All by Thomas RickerNewsCloseNewsPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All NewsSnapchatCloseSnapchatPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All SnapchatTechCloseTechPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All TechMost PopularMost PopularThe iPhone Duo is Apple’s first foldableHands-on with the foldable iPhone DuoApple’s iPhone 18 Pro has a dynamic aperture main cameraiPhone 18 live blog: On the ground at Apple’s biggest eventiPhone 18 Pro and Pro Max: Our first hands-on impressionsVideoThe Verge DailyA free daily digest of the news that matters most.Email (required)Sign UpBy submitting your email, you agree to our Terms and Privacy Notice. 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Snapchat is introducing a new feature called Plans, which is designed to facilitate the planning and execution of real-life events and meetups directly within the application. This feature aims to bridge the gap between digital planning, typically occurring in group chats, and actual physical gatherings, allowing users to organize events such as birthday celebrations, study sessions, and weekend hangouts without needing to leave the Snapchat environment. The functionality of Plans encompasses several key mechanisms. Users are able to define the specific details of an event, extend invitations to up to two hundred friends, and incorporate dynamic personalization through invitations adorned with Bitmoji that evolve based on friend responses. Furthermore, the system includes functionality to track responses through acknowledgments, and it automates communication by sending reminders to attendees before the scheduled event commences via one-to-one chat. To aid organization, the feature incorporates a dedicated tab on user profiles labeled “My Plans,” which serves as a repository for managing both upcoming and previously completed events. The importance of Plans for the company lies in its potential to improve user retention; as Snapchat faces challenges in retaining users within key markets, features like Plans are viewed as critical components for ensuring the platform's long-term success. Thomas Ricker, Deputy Editor at The Verge, highlighted this aspect, noting that Snapchat is codifying behaviors already present within the application through these new features.